In December 2019, South Australia produced a total (New & Used) of 30,601 registrations. This picks up all transfers including sales, trade-ins to dealers and dealer-to-dealer transactions.
This total for December represents a 1 per cent increase year-on-year with 388 more vehicles registered than in December 2018 and also represents a 3.9 per cent decrease on November 2019. The total market performance for the year, at 390,764 total transfers, is down 4.1 per cent compared to 2018.
New vehicle registrations
In regards to new vehicle sales in SA, we reported 5,317 units. This is 18.3 per cent down (-1,191 units) on December 2018 and finishes the year with a total of 67,212 units. This is 3,815 short of 2018, down 5.4 per cent.
Nationally, December produced 84,239 reported units, down 3.8 per cent year-on-year (-3,289 units). 2019 finished off with 1,062,867 units. This is 90,244 short of 2018’s record year, down 7.8 per cent.
The MTA, amongst other automotive industry bodies, have advocated for a truer representation of new vehicle sales data and it’s good to see that moving forward, we will hopefully get a more accurate reflection of the market with the Federal Chamber of Automotive Industries (FCAI) improving the integrity of its VFACTs data. As of January 1 this year, the sales system will be verified against the national registration database, giving a truer reflection of sales data, as regulators are being called upon to crack down on ‘cyber cars’.
Used vehicle registrations
Used light vehicle registrations, including those registered for the first time registered in SA, which could be made up of interstate transfers for example, totalled 25,181. This includes all registrations including trade-ins, wholesale deals etc. This was 6 per cent up Year-on-Year (+1,349 units).
Used dealer sales totalled 5,132 for the month. This is up 4.4 per cent (+217 units) year-on-year (4,915 units transferred in December 2018). Dealer sales totalled 65,709 in 2019. 2018 produced 65,352, so this marks a very slight increase.
The private market totalled 12,653 vehicle transfers. This is up by 4.2 per cent (+512 units) year-on-year (12,141 units transferred in December 2018), the first year-on-year increase for some time however, the private market finished at 164,032 for 2019. 2018 produced 172,583, a 5 per cent decrease. Positively, the used dealer share of the market has grown year-over-year from 27.3 per cent to 28.5 per cent.
In SA, there were 1,773 total motorcycle registrations (new and used) in December. This is 8 per cent up year-over-year but 4 per cent down on November 2019.
New motorcycle registrations in SA
New registrations (at 263 units) were down 7 per cent year-over-year (-21 units). The YTD result finishes at 13 per cent down (2,931 units compared to 3,365 in 2018).
The top 3 brands (based on registrations at DPTI) for 2019 were:
- Yamaha – 455
- Honda – 451
- Harley Davidson – 417
Used motorcycle registrations in SA
December’s used registrations of 1,505 were up 11.6 per cent year-over-year (+157 units). This is the largest increase for the year.
December’s result helped push 2019 to a 2 per cent increase on 2018 (+309 units) – 17,274 units compared to 16,965 in 2018.
Dealer to private registrations, at 112 units, were once again an increase on previous years’ results for December (96 and 110 respectively)
The private to private segment of used motorcycle sales continues to make up a significant piece of the market however it is pleasing to see that over the past four years, the size of that market is decreasing and the dealer to private segment is starting to pick up.
Full year comparison for used motorcycles sold by dealers to private consumers:
- 2016 - 1230 sales
- 2017 - 1307 sales (+77)
- 2018 - 1386 sales (+79)
- 2019 - 1558 sales (+172)
It is great to see that more South Australians are choosing to purchase a motorcycle from a licenced motorcycle dealer and we hope that this positive trend continues in 2020. It will be important for members to keep promoting the benefits of buying from a licenced dealer to customers including consumer guarantees, cooling off periods and that customers are not protected when buying privately.